The dawn of the 21st century, popularly known as the Y2K era, was a melting pot of bold styles and groundbreaking aesthetics. The fashion world witnessed a whirlwind of changes, where flamboyance met minimalism and vintage merged with futurism. Central to this fashion upheaval were Black women. With their fearless choices and unmatched flair, they emerged as trailblazers, leading the charge in establishing Y2K as one of the most iconic fashion eras.

Whether on the red carpet, in music videos, or through street style, Black women, especially celebrities, adopted and shaped the generation’s trends.

21Ninety has rounded up some of the most popular Y2K fashion trends influenced by Black women.


Remember the extensive use of brand logos on clothing? From Beyoncé to Missy Elliott, Black women artists sported outfits covered in designer logos. These powerhouse women made an unmistakable mark on mainstream culture, making logos the ‘it’ thing.

Velour Tracksuits

Destiny’s Child showcased velour tracksuits, setting off a major trend. These comfy yet stylish sets became everyone’s off-duty outfit. Soon, these tracksuits became a must-have in every wardrobe.

Photo credit: Johnny Nunez/WireImage

Metallic Mastery

Artists like Kelis, Mya, and Missy Elliott frequently sported shimmering outfits, from metallic bodysuits to high-shine accessories, in their music videos and public appearances. These influential women effortlessly blended the futuristic allure of metallics with urban chic, making it an integral part of the era’s fashion narrative.

Denim on Denim

 Remember Aaliyah’s iconic double-denim looks? How about when Beyoncé showed up to TRL in a patchwork denim dress and the iconic Y2K Manolo Blahnik Timberland boots? Black women were among the first to rock denim from head to toe confidently.

Photo credit: KMazur/WireImage

Bedazzled Accessories

 From phone cases to jeans, adding sparkle was the motto. Black artists, including Ashanti and Ciara, embraced this trend wholeheartedly. Their public appearances dripping in glitter and rhinestones gave everyone major bling goals.

Bandana Tops

Photo credit: James Whatling/UK Press via Getty Images

Eve, Mariah Carey and other Black female artists popularized the bandana-as-a-top trend. By repurposing a simple accessory, they made a huge fashion statement. This versatile style became a festival and summer essential.