Beyoncé, and long time friend of Serena Williams, recently narrated a Gatorade Ad titled “Love Means Everything.” In the heartwarming commentary, Queen Bey speaks to Williams’ as a resilient icon, a trailblazer and a champion for self-love.
Love Means Everything
In a new commercial that debuted at the MTV Video Music Awards, Beyoncé narrates, and speaks to the impact and blueprint that Serena Williams spearheaded. The video, which is titled “Love Means Everything,” showcases equestrians, dancers, roller skaters, and women in various industries who have been empowered by Williams’ story and grit. Several other video shots captured Williams in up close solo shots throughout her career.
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Centered On Self Acceptance
In the extended version of the ad, Bey can be heard speaking over a music crescendo about Williams’ greatness and career longevity. The “Break my Soul” singer starts with the most poignant line of the entire ad “When the world writes her down in history, we’ll begin where she started: at love.” She continues by saying “It’s a love that we’ll remember through the generations, a love that started a movement, a movement to always love exactly who you are and who you can be. To be so in love with your identity that your very essence cannot be contained. To love the sound of your own voice and the way you move. To feel like a queen unapologetically, with a crown indefinitely. To cherish every muscle and every curve your body exhibits. A movement to always love being a proud Black woman, a parent, a dreamer, a leader. To love being one of a kind. To always love being you. The whole you. The real you. You. You. You. To always love you. So when we write her down in history, no matter who you are, no matter where you are, we’ll remember what she’s shown us,” Beyoncé finishes. “A movement to love you.”
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The video was directed by Jake Nava, a renowned director who has directed multiple videos for Beyoncé in the past.The subtitle of the Gatorade ad is called “For Serena, With Love.” The sports drink brand has sponsored Williams for over 13 years. Earlier this month, Williams shared that she would be retiring from Tennis. The iconic sportswoman had a successful run at her final tournament as a professional player at the U.S Open yesterday, where a host of celebrities showed up to show their support. Watch the Gatorade ad below.