Our beauty queen, Ari Lennox, is in her bag and recently snagged a partnership deal with YSL Beauty!
The Shae Butter Baby singer, took to Instagram to deliver the good news!
I’m so honored to be partnering with @yslbeauty 😍❤️ how do I look in their new #lashclash mascara❤️? #yslbeautypartner #clashto200“
– Ari Lennox
Dreamville Festival
The brand partnership announcement comes days after killing the stage at the Dreamville Festival! Ari Lennox is proudly promoting YSL Beauty’s Lash Clash Extreme Volume Mascara, sure to take your eyelashes to the next level.
This couture mascara provides extreme volume and an intense black finish. The oversized brush and fragrance-free, paraben-free formula adds buildable black color with all-day wear. Not only is the product amazing but the packaging is just as chic and sexy as well. Lash Clash is outfitted in a sleek YSL tube making it the ultimate luxury must-have in your everyday make up bag or clutch.
Our good sis modeled the bomb mascara in a simplistic, sleek and sexy video while dancing to the tune of “Free Your Mind” by En Vogue. It’s obvious that the mascara is sure to get the job done as Ari is seen rocking only the mascara and light make up. No false lashes and no editing, just natural, melanin beauty.
Outside of being a new face for YSL Beauty, Ari Lennox is gearing up to take the stage for weekend two of Coachella. She’ll then make her way to her hometown of D.C. to be one of the headliners for the Broccoli Festival. One thing is for sure, homegirl is booked and busy and we love to see it.
We also love to see Ari continually promoting the release of her new album, which she promises to drop this year. Dates for the official release of the album haven’t been provided yet but hopefully the girls can receive the music in enough time to show out this summer!