Diamond and Silk, the dynamic duo made up of sisters Lynette “Diamond” Hardaway (1971–2023) and Rochelle “Silk” Richardson, gained national attention as outspoken political commentators and viral influencers. Known for their unapologetically conservative messaging and their unwavering support for President Donald Trump, they’ve worked to advocate against alleged censorship on social platforms. In turn, they’ve built substantial followings across Facebook, YouTube and Fox News, with many praising their bold and outspoken nature. Their distinct blend of family camaraderie, charisma and controversy has made them a defining presence in American right-wing media. Here’s a deeper look into how Diamond and Silk came to be and the net worth their career have earned.

Diamond and Silk Before Fame

Raised alongside three other siblings by televangelist parents in North Carolina, Diamond and Silk were born into a home steeped in religious devotion and grassroots ministry. Their parents sold “weight-loss cures,” wreaths to ward off witchcraft, and charged fees for writing names in Bibles.

With their own political journey, the sisters initially supported Democratic candidates. They even spoke out about Black Lives Matter, police brutality and Sandra Bland. However, in 2015, their tone switched. They became members of the Republican Party in order to back Donald Trump. They used their platform to denounce media bias, producing content that eventually went viral online.

How Did Diamond and Silk Become Famous?

Diamond and Silk’s big break came in 2016, when a series of viral videos supporting Trump helped them gain national attention. They even initiated a “Ditch and Switch” campaign, hoping to encourage Democrats to register as Republicans. The Trump family most certainly appreciated all of their efforts. On Nov. 2, 2016, Diamond and Silk appeared alongside Eric Trump’s wife, Lara Trump, where they were paid for field consulting work.

In April 2018, they testified before a congressional committee after Facebook declared their content “unsafe.” They defended their work, claiming the platform censored conservative voices. Their straightforward style and political stance resonated with millions, helping fuel a plethora of brand deals and appearances. By late 2018, they had secured their own show on Fox Nation and were featured regularly on “Fox & Friends” and “Hannity.”

Diamond and Silk were undeniably charismatic. They gained a fandom simply off of their ability to be funny and charming. They did this all the while living their truth.

Politics

Diamond and Silk worked their way to become prominent voices in the conservative movement following the 2016 campaign cycle. They were dubbed the “Trump sisters,” even appearing on stage at a Trump rally in December 2015. Their loyalty never wavered, as the two appeared in a Trump 2020 re-election advertisement, pitching for his re-election. Although they were cut from Fox News in April 2020 after spreading COVID-19 misinformation, they continued on other platforms.

Business Endeavors

With a burning passion for conservative politics, Diamond and Silk also invested in entrepreneurial pursuits. These include hosting their weekly program on Fox, as well as shows on alternative conservative networks like Newsmax and FrankSpeech. Their documentary film titled “Dummycrats” premiered in October 2018 at the Trump International Hotel in Washington, D.C.

They also marketed themed merchandise, wrote their 2020 memoir “Uprising,” and earned sponsorships from a variety of brands. Their online influence led to plenty of paid partnerships and digital revenue streams. It made them some of the most prominent right-wing influencers of their era. Social media is a particularly lucrative arena for conservative influencers, and they certainly weren’t going to miss the opportunity.

What Is Diamond and Silk’s Net Worth?

The sisters’ combined net worth is estimated to be between $3 million and $5 million. This impressive number and total wealth is built by earnings from hosting, public appearances, merchandise, book sales and social media sponsorships. Diamond and Silk alchemized their modest roots into political prominence, wielding influence over conservative audiences and monetizing their message. Though their journey ended tragically with Diamond’s death, their impact remains as Silk continues their multi-million-dollar legacy. They’ve carved out a space entirely their own, particularly as Black conservative women. They remained loyal to their authenticity and built an impressive net worth while they were at it.

What Happened to Diamond and Silk?

Diamond (Lynette) unexpectedly passed at age 51 from heart disease linked to chronic high blood pressure. While Silk fueled conspiracy theories around vaccine shedding at her memorial, the autopsy attributed her death to heart disease. It was not a COVID-related illness. With Diamond’s tragic passing came the end of their era as a duo, leaving Silk to sustain the brand alone. She came under fire for the misinformation and alleged weaponizing surrounding her counterparts death. However, it ultimately was attributed to grief.

What Is Diamond and Silk Doing Now?

Following Diamond’s untimely death, Silk continues to serve her political purpose under the “Diamond and Silk” banner. She resumed political commentary on Newsmax and FrankSpeech, while maintaining their YouTube presence regularly. Silk has actively fueled conspiracy theories about vaccine safety and criticized COVID responses. It has drawn the very controversy and speculation that brought Diamond and Silk to the top in the first place. While the viral reach of the duo has diminished, Silk sustains their brand across conservative media outlets and social platforms.

Frequently Asked Questions

What did Diamond and Silk say about COVID? Diamond and Silk were accused of repeatedly spreading misinformation surrounding COVID and its vaccine.  They made false claims that the virus deliberately spread in the United States.

How did Diamond pass away? Lynnette Hardaway, Diamond of the duo Diamond and Silk, died of a heart condition caused by chronic high blood pressure. Many believed her death was due to a COVID-related illness, though the autopsy later disproved that.