Is there anything Rihanna can't do? Our favorite style icon and beauty mogul has another surprise on the horizon for us — a lingerie line — and we totally should have seen this one coming.
Women's Wear Daily reports that Rihanna allegedly has a deal with TechStyle Fashion Group for the line. TechStyle Fashion Group's other ventures include Fabletics, JustFab and even ShoeDazzle, popular subscription fashion services.
Celebrities have been involved in almost all of TechStyle's brands, including Kate Hudson as the co-founder of Fabletics, Kim Kardashian's involvement with ShoeDazzle and Kimora Lee Simmons, who was the president of JustFab when the brand kicked off.
The brand has faced scrutiny in the past as customers claimed its membership, subscription-based model a scam. Some claimed cancelling a membership with TechStyle brands was nearly impossible to do, and that there were unexpected fees involved. Rihanna's co-sign could be a positive look for TechStyle's public perception.
Although we don't have a launch date for the lingerie brand, WWD says work on the project has been happening for more than a year, and that samples have indeed been produced.
We're convinced anything with Rih's seal of approval is destined for success, so we can't wait to see this line!