Over recent years, podcasts have seen a steady rise in popularity. According to Edison Research, 70 percent of Americans are now familiar with the term “podcasting” and more than 5 in 10 have listened to a podcast themselves. By the year 2020, the digital-activated devices market is expected to double in those numbers. With the growth of this new industry comes the demand for new and exciting content, especially from underrepresented voices vying for a platform to tell their stories. 

Are you interested in making a podcast, but not sure how to get started? The Google Podcasts Creator Program, run by PRX, is seeking to "increase the diversity of voices in the industry globally and lower barriers to podcasting." In their effort to make it easy for people to learn how to get into this growing medium, the open call for podcast ideas will select six teams to receive "up to US $40,000, mentorship, and 20 weeks of training, in Boston and virtually at scheduled intervals."

Photo: Google x PRX

How to enter

Applications are currently open and will be accepted until 11:59pm EST on Sunday, April 14th. If you need inspiration on how to make your application stand out from the rest, check out this blog post courtesy of Google x PRX

For more information

As Black Enterprise reports, since the initial launch of The Google Podcasts Creator Program. Google and PRX have "assisted all of the teams in bringing their goals to fruition by helping to increase the diversity of voices in the podcasting industry." To learn more about the Google Podcasts Creator Program, head over to The Google Podcasts Creator Program website. Good luck, creator!


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