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Change is what allowed women like Scottie Beam to appear in Nike ad campaigns, Aleali May to have her own collaborations with the brand as well and Allen-Lord to work closely with Reebok. Giving Black women opportunities is the change that makes all the difference in amplifying us. Providing us space and opportunity to be at the forefront of the culture, especially during times when it’s not predictable to highlight Black culture (i.e. Black History Month).

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“To be more inclusive and equitable, giving Black women the platform to express our ideas and establish future connections to collaborate would not only allow us to rightly shine but create a more robust sneaker world,” Golbourne tells us. “Not only when it’s a holiday or a commemorative month. More minds, more representation, and more importantly, more showcasing of Black Womens’ true ability when we are given the lane to fully shine and be free is our sole step to a better sneaker world.”

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