Latino Heritage Month begins today, Sept. 15, and lasts until Oct. 15.

For the second year, Target is celebrating the month with an “exclusive new product collection created in partnership with Latino artists, entrepreneurs, and Target team members.”

Every item in the Más Que collection was selected or designed to pay homage to the rich heritage and diversity of Latino culture. With 99% of this year’s collection either being made by or with Latino creators and businesses. This collection also includes more than 90 products across various categories such as apparel, home, food, accessories, pets, and more.

Check out some of the amazing creators and their products, featured in the collection, below!

Jen and Vero Zeano with the Corazon Latino Short Sleeve T-Shirt

Photo Credit: Courtesy of Target

“It’s important to celebrate intersectionality and diversity in our community because all of our experiences and paths are different. We should honor, respect, and celebrate those differences in order to fully represent our community.”

“I would love for my art to bring joy to people so that we live our lives with happiness and the understanding that we’re in this together.”

“I grew up with little to no visual representation of my community and I am changing that with every piece of artwork I put out into the world.”

The cross-category product assortment is available now, in all stores nationwide. And online at, up until Oct. 16.